What are your organisation’s overall goals that will help it reach its mission and grow its impact?
Plant 650 churches in 5 years
Identify the KPIs that will be used to measure success against each goal.
100,000 Gospel presentations
1000 Leaders trained
Identify 1-3 strategies that will be used to reach each goal.
Send church planters
Coaching church planters
Based on these strategies, write down how your communications can help support them.
Raise up prayer and financial support
Is your audience on social media? If so, which channels do you think they are most active on?
Yes, instagram and email
What KPIs can you use to measure the success of your communications goals and tactics identified in question 4?
Number of posts and prayer emails sent out